Course curriculum

  • 1

    1. Welcome, you industry-leaders

    • Welcome to This Industry-First Playbook

    • Intro to the Attenger Method

    • Case Studies & Expected Results

    • Why AI, Now?
  • 2

    2. Understanding AI Tools & Safe Usage

    • How do AI Tools Work?

    • Safety, Safeguarding & GDPR

    • The Tools You Need

    • Common Concerns, Addressed

    • Getting Started: Your First 30 Minutes
  • 3

    3. Your AI System - The Attenger Method

    • The Attenger Method & Stages

    • How the Stages Connect
  • 4

    4. Admissions Marketing: More Bums on Seats

    • Market Research & Competitor Analysis

    • Handling Enquiries

    • Email Nurture Sequences

    • Open Day Optimisation

    • AI Search Optimisation

    • International Admissions

    • Measuring Admissions Success

    • Creating Branded Designs; Presentations, Reports, Brochures
  • 5

    What's Next?

    • The AI Frontier, Updates & Implementation Support

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